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Headshot of TzuShuo Ryan Wang

TzuShuo Ryan Wang, Ph.D.

Assistant Professor, Marketing

Location

Biddeford Campus

Contact

Dr. TzuShuo Ryan Wang is an Assistant Professor of Marketing at the University of New England's College of Business. He holds dual Ph.D. degrees: one in Business Administration with a focus on Marketing from the Carlson School of Management at the University of Minnesota – Twin Cities, and another in Sport Management from the University of Florida.

Dr. Wang’s research explores the influence of political ideology on consumer behavior, examining topics such as fake news consumption, technology adoption, and vaccination decisions. He also investigates the factors driving sport consumption. His teaching interests include marketing research, marketing analytics, and consumer behavior.

Before joining UNE, Dr. Wang served on the faculties of Salve Regina University, the University of Wisconsin – La Crosse, and Kennesaw State University.

Credentials

Expertise

  • Data analysis
  • Marketing